[11 February, 2011] Brief: Every year HSBC organises a Chinese New Year celebration in London for its broad, London-based Chinese clientele. Up until 2010 this was organised internally by the bank’s marketing department. In 2011 Newland PR was engaged to work with the HSBC marketing department to organise their celebration of the Year of the [...]

[7 April, 2011] Brief: Hangzhou, the capital of China’s Zhejiang province, is a one of the country’s most famous tourism destinations attracting more than 20 million domestic and international tourists every year. Hangzhou is also host city of the 2nd World Leisure Expo, 2011 – a leading international leisure conference held in the city every [...]

[JUNE 2010 - PRESENT] Brief: The city of Dezhou in Shandong Province, China, is known as China’s solar city. Dezhou was host to the 4th International Solar Cities Congress in September 2010 – the first major international event to be held in the city. The province of Shandong has a cooperation agreement in place with [...]

[MAY 2009 – ONGOING] Brief: Yunnan is China’s south western province and its gateway to south Asia and ASEAN. The province boarders seven countries and is China’s richest province in flora, fauna, agriculture, natural resources, minerals and on-ferrous metals. The province is rich and natural resources but is poor in relation to China’s eastern provinces. [...]

[LONDON 30 OCTOBER, 2008] Brief: Professor Kenneth Hsu is an award winning, China-born Swiss geologist who is a leading researcher in clean fuel technology. Mr Hsu’ company, Kenneth Hsu Consulting (KHC), organised a Press & Investor Conference at The Geological Society of London on 30th October 2008. The objective was to present the company’s technological [...]

[BEIJING, OCTOBER 16-17; NOVEMBER 3-4, 2008] Brief: The World DMB Forum is an international non-governmental organisation dedicated to encouraging international co-operation between sound and data broadcasters, network providers, manufacturers, governments and official bodies. The Forum represents more than 100 companies and organisations from all sections of the broadcasting industry and from 28 countries. World DMB is [...]

[LONDON, 2-8 OCTOBER, 2010] Brief: Zhao Chengyin is an award Chinese calligrapher and artist whose works of art have been sold for millions of dollars around the world. Zhao was classically trained and is known for his great mastery of Zheng, Grass, Li and Zhuang styles in traditional Chinese art. Now 50 years old, Zhao [...]

[LONDON, 12 MAY, 2011] Brief: Yunnan is China’s south western province and is China’s gateway to south Asia and ASEAN. The Lisu autonomous prefecture of Nujiang is a remote area in the north of the province known for its rich natural resources and UNESCO world heritage sites in the Nu River valley. The region also [...]

[LONDON, 25th OCTOBER, 2010] Brief: Yunnan is China’s south western province and is China’s gateway to south Asia and ASEAN. The province boarders seven countries and is China’s biggest producer of a wide range of agricultural products. The Deputy General of the Yunnan Department of Commerce led a senior business delegation of some of Yunnan’s [...]

Promoting Scotland in the Far East – Visit Scotland Travels East on Unprecedented Trip to New Market in Taiwan [TAIPEI, 7-8 JULY, 2010] Brief: Visit Scotland is Scotland’s national tourist board and was established in 2008. In July, 2010, Visit Scotland planned to organise a tourism promotion in Taiwan. Headed by Chairman, Mike Cantlay, the [...]